A key feature of the agreement was the investments destined for the renovation of the exhibition centre, concerning which it was agreed that the investments planned by BolognaFiere were a fundamental aspect for a leading international event such as Cersaie.
“The latest edition of Cersaie,”explained Vittorio Borelli, President of Confindustria Ceramica, “has confirmed the strategic importance of the Bologna venue also for our international clientele, who this year visited in record numbers (50,000 out of a total of 106,000 visitors). So it is with much faith that we renew this agreement during a phase of continuous innovation of our event, which is experiencing a rise in investment by the exhibitors and, therefore, we see the necessary interventions of renovation at the Exhibition Centre as a central issue.”
“Another leading association, Confindustria Ceramica, an example of one of the outstanding sectors of Italian production,” explains Franco Boni, President of BolognaFiere “has confirmed with this multi-year renewal of the agreement, its faith in the company recognising its role as an exhibition platform for the leading Italian industrial sectors and also its capacity for renewal.”
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